Storefront is a free WooCommerce theme, which was developed by Woo Themes and is the official WooCommerce default theme. It is built to work elegantly with WooCommerce and has an intuitive and flexible design. If you are looking for a perfect WooCommerce store starter theme for your next WooCommerce project, then Storefront theme is the ultimate solution for you.
It is clean and coded by the authors who created WooCommerce which makes it the ideal theme for creating a WooCommerce store since you can be guaranteed the updates will be smooth and seamless.
Do not be blinded by the fact there are several premium WooCommerce theme, Storefront matches the standard in terms of the clean code, minimalist design and ease of use.
The lack of the advanced features that are seen in the popular WooCommerce premium themes should not discourage you from using it since it is highly customizable.
Settling on a theme can be a difficult task because there are tens of thousands from which to choose. However, WooCommerce Storefront is by far one of the most widely used of all the themes on the market today.
This is because it comes with a clean and minimal design that is open for any kind of customization and the developers of WooCommerce created it. This implies that it works elegantly with WooCommerce.
In this brief article, you will learn more about Storefront and why it is considered one of the best options, as compared to the other third-party themes. Here are some of the features explained in detail:
1. Perfect Integration with WooCommerce
The very same team, which developed WooCommerce, developed the Storefront theme. This means that you can rest assured that the integration will be seamless and you will not encounter any problems between your theme and the WooCommerce plugin.
However, third parties design many of the available themes, because WooCommerce is open-source. This means that developers can access the code and create themes or extensions designed to fit. Some of them do not seamlessly integrate with the WooCommerce plugin and you may encounter some problems.
2. Easy to Set Up
If you interact with the Storefront theme, it makes it easier even for people who are not accustomed to coding by providing only what you need to make your store a success. This means that you will not come across any shortcodes, which are always riddled with problems if you are not a developer.
Moreover, it is compatible with many different page builders and it is designed to integrate easily with free extensions like WooSlider. Additionally, if you do not need page builders to make your shops come to life, Storefront is the best choice once again.
3. Better performance
Regardless of how you customize your Shop, one of the biggest goals is to create a shop that is responsive and flexible for any future changes. The Storefront theme is incredibly flexible and allows you to enhance your search engine optimization through nestable grids and schema markups.
If you use this theme, you can rest assured that your visitors will enjoy a seamless experience on computers, tablets, and phones without facing any problems. This means that it has a better performance and it converts better, by transforming visitors into customers.
4. Preview Option
Some of the themes offered for WooCommerce are difficult to tweak. This is because it takes a bit of time to preview the changes that you have done. However, the Storefront theme for WooCommerce gives you all the display options that you need to get things going on.
This means that you can make changes and with just a few clicks, you can preview the changes you have made in real-time. Moreover, if you feel that this does not give you enough control over the way your shop displays, you can use the Storefront Designer extension. This extension offers you more advanced options that you can use.
5. Easy to Design a Custom Page
It is worth mentioning that the homepage of your store needs to grab visitor’s attention so that they can buy from your store. The Storefront theme includes a homepage template that displays the things people want to see first. These can be products you have chosen to feature, products that are on sale, categories on offer, or the most recent products that you have added to your store.
Additionally, this will help to convert those visitors to customers because they can see what your shop is really about. Moreover, the simple and clean design will even enhance the conversion rates more.
6. Extensions for Added Functionality
The Storefront theme has a simple and clean design. Aside from its simplicity, it is free to use. Moreover, there are numerous extensions, which you can use for added functionality, both free and paid. These extensions will help you to make your Storefront experience even better. Some of them include:
- Storefront Reviews- This extension will help visitors in your store to place a review of their experiences with your shop, which you can put anywhere on your site.
- Storefront Powerpack- This is a paid extension, which allows you to further tweak the appearance of your store without any coding.
- Storefront Pricing Tables- This extension allows visitors to compare features from product to product.
Conclusion
In this article, I have answered the question What is WooCommerce Storefront Theme by highlighting how WooCommerce Storefront Theme is an amazingly simple theme that has an intuitive design that will help convert those visitors to customers. Additionally, the designers of WooCommerce itself developed it, meaning that no compatibility issues will arise.
This theme aims to give you everything you need to get started so as not to overwhelm you. Moreover, it gives you the freedom to install extensions that will add functionality to your store to expand your control and customization capabilities. I have also highlighted some of the important features that it has to offer like a responsive layout, SEO friendly markup, and so much more!
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